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Social Media
Social Media Demographics in Kenya: Businesses and Influencers Still Get It Wrong
Having a business with no advertisement is like winking at a beautiful girl in total darkness.
Marketing is key…
Dear Kenyan Brands, It Is Not Always About Trending
Kenyan brands seem to be obsessed with one thing when it comes to social media: Trending.
I have worked and…
Tug of War: NASA Bloggers More Vocal on Twitter Than Their Jubilee Counterparts
A tug of war is taking place in the Twittersphere between National Super Alliance (NASA) bloggers and their Jubilee…
Advantages of Using LinkedIn for Business as Compared to other Social Media Tools
Unlike other social media tools such as Twitter, Facebook and Instagram, LinkedIn is a business-oriented social…