Call them the Y-generation, the new generation, the confused generation, kids and lazy.
Call them anything but the fact remains clear, that the millennial is one of the most misunderstood creature in the entrepreneurial world at the moment.
Many people think of the millennial as a dreamer, one full of unrealistic ideas that never matures to realization.
It is indeed true that the millennial is the current millionaire of ideas. Ideas that never reach maturity because very few people and sectors understand them.
The millennial needs money to cultivate his ideas but who is ready to pour money on dreams? Lending institutions don’t understand the millennial, the millennial don’t understand the banks either. The millennial needs a loan from a bank with ideas as his security but banks on the other hand want to give out loans to people who have tangible security. (Title Deeds, Logbooks, a running business etc). The millennial doesn’t have all those.
The society doesn’t understand who the millennial is, how he operates and how he makes his money. For instance, people fail to understand how a millennial who never leaves his house for work is able to pay his house rent, buy nice clothes, take friends out and even advance in education. To the society, such a millennial is an illuminati.
The truth is the millennial works, the only problem is that the society is not aware of what the millennial does. The millennial has devised ways of earning money without moving out of his bed.
Study has revealed that an average millennial has a WiFi connection and a computer in his room. What is that WiFi and computer for? For streaming music and watching nude videos? No. To the millennial, that is a whole investment that puts food on the table.
Here are some of the ways that the millennial is making thousands of shillings behind a computer without leaving his house:
i) Online writing
Many young people have taken to online writing and they are earning thousands of shillings on a daily basis. There are various online platforms that require people to write blogs, articles and reviews. This is a booming business in Kenya. There are thousands of Kenyan youth who have bought writing accounts. They then ask other young people to write for them articles which they later sell via their accounts. The Ministry of ICT estimates that more than 40,000 Kenyan youth are working on various online writing platforms.
ii) Academic writing.
There are those millennial who have gained expertise in doing academic writing and research for student both locally and internationally. In the writing business, this is the one that pays better with a task going for between 100 dollars and 150 dollars.
Thousands of millennial are bloggers around the world. This, coupled with social media influencing has given them a place at the table of rich men and women. Some of the work they do through blogging including writing blogs for other bloggers, doing online and social media campaigns, running banner ads on their websites and many others.
When you see a millennial eating like a king, driving fancy cars without getting out of their rooms to go and work, do not think that they are Illuminati. Take an notebook and learn from them.