Toyota Kenya Finally Launches Urban Cruiser In The Kenyan Market

by Business Watch Team

Motor distributor Toyota Kenya has launched the Urban Cruiser in the Kenyan market, the latest SUV in the Toyota Kenya product line-up that will start retailing from KES2.7 million inclusive of VAT.

Toyota Kenya Managing Director, Arvinder Reel said the Urban Cruiser, which is the youngest SUV in the Toyota family, embodies Toyota’s quality, durability, and reliability promise, with the vehicle designed for customers looking for SUV comfort, the latest technology at an affordable price point.

“Toyota Kenya has always operated on the premise of giving our customers the best. And we as continue growing our small car segment offering, we continue introducing new and innovative products that offer value for money and will see more Kenyans drive brand-new vehicles,” said Mr. Reel.

Despite the effects of the Covid-19 pandemic, Toyota Kenya recorded a 4% share growth in the market, excluding trucks and buses. “We are therefore optimistic that the small car segment will continue performing well as we progress in the year.”

The Urban Cruiser is an attractive SUV with a combination of design, performance, and technology offering consumers the comfort and sophistication required from an SUV. It has a fuel-efficient and responsive engine that gives quick pick up on speed, the best technology that includes Electronic Brake Force Distribution (EBD) – a further advancement of the ABS, and generous interior space including a luggage space of 328 liters and a 60/40 rear split.

To assist Kenyans to acquire the Urban Cruiser, Toyota Kenya has partnered with major financial institutions in Kenya that offer various financing options.

The Urban Cruiser will be available through Toyota Kenya’s network of branches and dealerships countrywide, with customers enjoying a 3 year/100,000 km manufacturer warranty. We endeavor to offer an unforgettable Toyota Kenya Experience through a comprehensive After Sales support as well as the provision of genuine spare parts.

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